Vol. 4, No. 3, March 2008
Bass Pro Shop Is Great, BUT…
A peculiar press release this month proclaimed the Zagat Guide had named the gargantuan Bass Pro Shops at the Silverton as the No. 1 men’s and women’s wear store in Las Vegas in its 2008 edition. To which I say: Huh? Really? I know Zagat’s method is democratic, but does that even make any sense? This place is dominated by a very specific type of merchandise and I don’t think people even think of it as a place to go buy clothing.
According to the release, Zagat “notes the store’s vast collection of hunting, camping and golfing equipment as well as full lines of outerwear for inclement weather.” That doesn’t sound like a clothing shop to me, at least not in the way that learning some place was named best women’s and men’s wear shop in the city would imply to me. It also doesn’t sound particularly useful to most people either living or visiting Las Vegas, where inclement weather means it’s drizzling.
Don’t get me wrong. It’s a cool store. I’m just baffled by this categorization. Does it compete in this category with Nordstrom, Barney’s and Saks? Wouldn’t this be like giving this honor to Bed, Bath and Beyond for their apron selection?





